Final
Product.
Max Gilberg
Creative Producer / Editor
Cam Beverly
Creative Producer / Editor
Tommy Zweibel
Director
vince staples
Music
GOAL
This project was created for Clippers fans to be able to relive the season through a frame-accurate recreation of the LA Clippers Instagram feed. Beginning with media day, we wanted to slowly move up the feed in a unique way, stopping at key moments that tell the story of the 2021-22 Clippers' Season.
Process
From planning to final edits the process took approximately 6 weeks. I built out a 1:1 recreation of the teams instagram feed in photoshop that allowed us to manipulate it in after effects and give focus to key moments throughout the season. We also coordinated and directed 3d scenes throughout the video to capture the audiences attention and assist in telling the story of the season.
OUTCOME
The final video received an abundance of positive feedback from the Clippers fans on social media. With comments such as "Video of the year", "Whoever did this killed this. major props.", & "VIDEO IS CRAZY". Our goal was to set a new standard for NBA season recap videos and we definitely achieved it.
